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All 30 Documented Cases
غرامات عدم امتثال تصريح المعلن - Advertiser Permit Non-Compliance Fines
Up to AED 1,000,000 in fines for violations[8]; exact fine structures per violation not yet published by UAE Media Council as of December 2025. Estimate: AED 5,000–50,000 per unregistered promotional post based on emerging enforcement patterns.The UAE Media Council's mandatory Advertiser Permit creates a compliance obligation with enforcement penalties. Content creators operating across Instagram, TikTok, YouTube, and Twitter without valid permits face regulatory action including fines and content removal orders[1][2][3][5].
فقدان العملاء والعقود - Loss of Brand Partnerships & Client Churn
Estimate: 15–40% reduction in monthly brand deal flow per creator lacking valid permit. For creators with typical monthly deal value of AED 20,000–100,000, potential loss: AED 3,000–40,000/month. Annualized: AED 36,000–480,000 in lost partnership revenue.The Advertiser Permit is now a prerequisite for brand partnerships in the UAE. Brands increasingly verify influencer licensing before contract signature to reduce regulatory risk[5]. Creators without permits face deal rejection or extended negotiation timelines as brands seek compliant alternatives[5].
تكاليف التدقيق والمراجعات السنوية - Annual Audit & Reporting Burden
Administrative cost estimate: 25–50 hours/year × AED 150–300/hour (in-house or outsourced) = AED 3,750–15,000/year. Professional compliance service fees: AED 5,000–20,000/year. Non-compliance penalties: estimated AED 10,000–100,000 per audit failure or late submission (LOGIC based on regional UAE regulatory practices[5]).Permit holders face annual compliance obligations: submit detailed ad reports[1], maintain audit trails of sponsored content, and ensure tax compliance registration and filing[5]. Manual processes create compliance gaps, delayed submissions, and potential audit failures or fines[5].
غرامات الترخيص والمحتوى غير المرخص (Unlicensed Content Penalties)
AED 5,000+ per unlicensed post/contract; escalates for repeated violations; additional costs from content removal and account suspension downtimeUnder the new 2025 UAE Social Media Law and Media Council regulations, any blogger or influencer earning money from sponsored posts must hold both a Trade License and an E-Media License. Posting sponsored content without these permits triggers minimum fines of AED 5,000, with escalating penalties for repeat offenses. Additional consequences include forced content removal, account suspension, and legal action.