🇦🇺Australia

Undercharging in Volume Discounts

2 verified sources

Definition

Common practice of undercharging for new or bulk products to gain market share results in lost revenue; only 10% of businesses use advanced pricing strategies.

Key Findings

  • Financial Impact: Typical mid-size wholesaler: AUD 100,000+ annual revenue loss from underpricing
  • Frequency: Per pricing cycle or customer deal
  • Root Cause: Reliance on cost-plus or competitive pricing instead of value-based

Why This Matters

The Pitch: Australian wholesalers waste AUD 100k+ annually per business on suboptimal discount pricing. Automation optimizes volume tiers for max revenue.

Affected Stakeholders

Sales Directors, Pricing Analysts

Deep Analysis (Premium)

Financial Impact

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Current Workarounds

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Methodology & Sources

Data collected via OSINT from regulatory filings, industry audits, and verified case studies.

Evidence Sources:

Related Business Risks

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