Missed Upsell from Demo Tracking Gaps
Definition
Demo gear with untracked service history or accessories sells at lower base prices, forgoing premiums from bundles or trade-in credits.
Key Findings
- Financial Impact: 10-15% lost premium (AUD 100-200 per item); 40% overall discount without data
- Frequency: Ongoing in inventory cycles
- Root Cause: Manual processes ignore warranty history, market trends, and accessory bundling
Why This Matters
The Pitch: Australia 🇦🇺 photography wholesalers bleed AUD 100-200 per demo item in missed upsells due to valuation delays. Real-time tracking captures full market value.
Affected Stakeholders
Sales directors, Product managers
Deep Analysis (Premium)
Financial Impact
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Current Workarounds
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Methodology & Sources
Data collected via OSINT from regulatory filings, industry audits, and verified case studies.
Related Business Risks
Demo Equipment Valuation Inaccuracy
Demo Gear Misvaluation Fraud Risk
High Accounts Receivable Days
Delayed GST Invoicing Penalties
BAS Lodgement Failure Fines
Unbilled GST on Mixed Supplies
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