🇧🇷Brazil

Atraso de Time-to-Market por Avaliação Manual de Necessidades

2 verified sources

Definition

Needs assessment involves manual interviews with Product, Supply Chain, Tax, and Manufacturing teams to understand requirements and constraints. Without digital workflow/automation, iterations cascade: request → review → rework → sign-off (each cycle 5-10 days). For a 2-month spec phase, 3-4 iteration cycles = 15-40 days of delay.

Key Findings

  • Financial Impact: 100-200 hours of engineering/PM time @ R$ 150-250/hour = R$ 15,000-50,000 per product. Lost revenue from 3-5 delayed launches/year @ R$ 250k-1M per launch = R$ 750k-5M annually for mid-market manufacturers.
  • Frequency: Every product development cycle; 5-20 per year depending on manufacturer size.
  • Root Cause: Needs assessment lacks integrated digital workflows; compliance rules (NF-e, SPED, ICMS) and supply-chain constraints embedded in tribal knowledge, not automation.

Why This Matters

The Pitch: Accessible hardware companies in Brasil waste 100-200 hours (5-10 engineering weeks) per product development cycle on manual needs assessment. Automating requirement capture, compliance checks, and supply-chain validation cuts time-to-specification by 40-60% (2-6 weeks), enabling 3-5 extra launches per year = R$ 1-3M incremental revenue.

Affected Stakeholders

Product Manager, Requirements Engineer, Supply Chain, Manufacturing Engineering

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Financial Impact

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Methodology & Sources

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