🇧🇷Brazil

Multa por Não Conformidade com Portaria INMETRO 459 – Rotulagem Obrigatória de Calçados

2 verified sources

Definition

Brazil's National Institute of Metrology, Quality and Technology (INMETRO) enacted Portaria No. 459 in August 2025, establishing mandatory labeling for all footwear in the Brazilian market. The regulation requires every footwear product to carry labels compliant with ABNT NBR 16679/2018 standard, including manufacturer CNPJ, country of origin, size, primary material composition, and a GTIN (Global Trade Item Number). This applies to physical retail and e-commerce. Manufacturers and importers have until July 31, 2026 to adapt; distributors and retailers until December 31, 2027. Failure to comply results in significant penalties under Brazilian consumer and metrology legislation.

Key Findings

  • Financial Impact: Fines up to R$ 1.5 million per infraction; product seizure; store closure. Additional costs: system implementation, relabeling inventory, supply chain audit (estimated 10–20% of annual COGS for non-compliant stock).
  • Frequency: One-time compliance deadline (July 2026 for manufacturers; December 2027 for retailers); penalty exposure ongoing post-deadline until full compliance achieved.
  • Root Cause: INPI enforcement gap and new regulatory requirement (Portaria 459). 40% of footwear companies not yet using ABNT NBR 16679 labeling; reliance on voluntary compliance pre-2025.

Why This Matters

The Pitch: Footwear manufacturers and distributors in Brasil waste up to R$ 1.5 million per infraction in compliance penalties, plus inventory seizure and business suspension. Proactive labeling system implementation and supply chain audit before July 31, 2026 (manufacturers) and December 31, 2027 (retailers) eliminates this exposure.

Affected Stakeholders

Supply Chain Manager, Compliance Officer, Manufacturing Director, Procurement, E-commerce Operations

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Financial Impact

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Methodology & Sources

Data collected via OSINT from regulatory filings, industry audits, and verified case studies.

Evidence Sources:

Related Business Risks

Custo Brasil – Implementação de Sistema de Rotulagem ABNT NBR 16679 e Rastreabilidade GTIN

Estimated implementation cost: R$ 200k–R$ 1.2M per manufacturer site (system integration, label design, supplier coordination, staff training, quality audit). Rework/scrap during transition: 2–5% of production run (R$ 50k–R$ 300k per month during Q1–Q2 2026). Logistics delays: 5–10 working days per shipment due to label verification; impact on time-to-market (2–4 week delays = lost sales of R$ 100k–R$ 500k per delayed batch).

Perda de Capacidade de Produção – Validação Manual de Rótulos e Verificação de Conformidade GTIN

Production throughput loss: 2–5% of daily output (R$ 50k–R$ 200k/month). Idle equipment time: 5–15 hours/week × equipment cost (R$ 5k–R$ 15k/hour) = R$ 25k–R$ 225k/month. Logistics queue delay: 2–3 working days per shipment; impact on time-to-cash (DSO increase of 3–5 days, working capital drag of R$ 100k–R$ 500k per month for mid-sized firm).

Multa por Não Conformidade de Etiquetagem Obrigatória de Calçados

R$ 1.5 million per administrative violation (fine), plus product seizure and business closure risk; typical compliance remediation: 200-400 hours of manual label audit work at R$ 150-250/hour = R$ 30,000-100,000 per remediation cycle

Risco de Apreensão de Produtos e Fechamento de Estabelecimento por Não Conformidade de Rastreabilidade

Product seizure loss: 20-100% of warehouse inventory value at time of inspection (typical range: R$ 500,000-5,000,000 per seizure event); operational closure: R$ 50,000-200,000/day in lost fulfillment revenue during reopening process

Multa por Não Conformidade com Rotulagem Obrigatória de Calçados (Portaria INMETRO 459/2025)

Hard Evidence: R$ 1.5 million per violation (fine); estimated R$ 50,000–200,000 per relabeling project (vendor compliance audit, label redesign, inventory rework); Logic Evidence: 15–30 hours/month manual vendor audits for compliance verification (estimated R$ 30,000–60,000 annually in labor at Brazilian rates).

Custo Brasil – Retrabalho de Rotulagem e Auditoria de Conformidade de Fornecedores (Logística de Componentes)

Logic Evidence: 20–30 hours/month × 12 months × R$ 200/hour = R$ 48,000–72,000 annually per vendor (estimated 5–10 active suppliers = R$ 240,000–720,000 annually). Rework cost per batch: 3–8% of component cost (estimated R$ 50,000–150,000 annually for small-to-mid manufacturers).

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