πŸ‡ΊπŸ‡ΈUnited States

Customer Knowledge Gap Requires Custom Education

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Definition

Potential customers lack basic knowledge of robotics capabilities, applications, and implementation pathways. Robotics engineering services firms must invest significant engineering and sales resources in customer education before even beginning technical consulting work. This creates a pre-consulting phase that consumes billable time without revenue recognition. Customers don't know what's possible, what they need, or how to scope projects, forcing engineers to perform speculative feasibility studies and capability assessments without contracts. The knowledge gap is systemic: 98.7% of firms don't use robots, suggesting most executives and plant managers have no robotics reference experience.[5] This affects deal sizing, scoping accuracy, and project success rates.

Key Findings

  • Financial Impact: $150,000-$600,000
  • Frequency: weekly

Why This Matters

Industry-specific knowledge base platforms, video library of use cases, automated webinar series, partner enablement programs, industry vertical guides, standardized assessment tools, white-label consulting templates

Affected Stakeholders

VP of Engineering/CTO, CEO/Founder

Deep Analysis (Premium)

Financial Impact

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Current Workarounds

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Methodology & Sources

Data collected via OSINT from regulatory filings, industry audits, and verified case studies.

Evidence Sources:

Related Business Risks

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