🇮🇳India

मौसमी मांग में बिक्री हानि

2 verified sources

Definition

Fluctuating demand from trends like Madhubani paints or handloom crafts during 2025 peaks leads to queues and lost sales when planning fails to scale inventory.

Key Findings

  • Financial Impact: 2-4% revenue loss per season; ₹5-15 lakh daily during stockouts
  • Frequency: Peak seasons (Oct-Dec festivals, Jul-Aug back-to-school)
  • Root Cause: Lack of visibility into trends like eco-crafts or digital integration

Why This Matters

The Pitch: Retail art supplies firms in India lose ₹3-7 crore yearly from seasonal stockouts. Automation of merchandise planning captures this revenue.

Affected Stakeholders

Store Manager, Sales Team, Merchandiser

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Financial Impact

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Current Workarounds

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Methodology & Sources

Data collected via OSINT from regulatory filings, industry audits, and verified case studies.

Evidence Sources:

Related Business Risks

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