🇧🇷Brazil

Perdas por Vendas Fantasmas em Estoque Desalinhado

0

Definition

Desync across channels enables overselling, resulting in inventory shrinkage via unfulfilled orders and customer fraud claims.

Key Findings

  • Financial Impact: 2-5% revenue loss; R$50-200 per fraudulent order in refunds + freight
  • Frequency: Daily during peak sales
  • Root Cause: Lack of real-time sync between online store, ERP, and fiscal systems

Why This Matters

The Pitch: Varejo online no Brasil perde 2-5% de receita por vendas fantasmas. Automação de sincronização previne chargebacks e devoluções.

Affected Stakeholders

Analista de Fraude, Customer Service, Fiscal

Deep Analysis (Premium)

Financial Impact

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Current Workarounds

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Methodology & Sources

Data collected via OSINT from regulatory filings, industry audits, and verified case studies.

Related Business Risks

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