🇧🇷Brazil

Multa por Violação de Conformidade em Publicidade de Apostas (SPA)

1 verified sources

Definition

Under Brazil's new SPA Ordinance (2025), operators are held fully responsible for influencer violations. This includes Fortune Tiger-type schemes where influencers were paid to promote illicit gambling simulators. Single violations incur fines; accumulation leads to license loss (existential loss for operator).

Key Findings

  • Financial Impact: License revocation = R$ 5M–50M+ (depending on operator size); intermediate violations estimated R$ 100K–500K per infraction
  • Frequency: Per violation; ongoing accumulation during contract term
  • Root Cause: Operators fail to audit influencer social media output; contracts lack compliance guardrails; no pre-launch review process

Why This Matters

The Pitch: Brazilian operators waste hundreds of thousands of R$ annually on unvetted influencer contracts. Automation of compliance screening and contract clause enforcement eliminates license revocation risk.

Affected Stakeholders

Compliance Officer, Marketing Manager, Legal/Contracts Team, Operator License Holder

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Financial Impact

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Current Workarounds

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Methodology & Sources

Data collected via OSINT from regulatory filings, industry audits, and verified case studies.

Evidence Sources:

Related Business Risks

Prejuízo por Falta de Cláusulas de Responsabilidade e Rescisão em Contratos de Influencers

Estimated R$ 100K–500K per incident (legal defense, brand recovery, lost sales during crisis); 2–4 incidents/year typical for high-volume agencies

Atraso de Pagamento e Risco de Default em Contratos sem Cláusulas de Pagamento Escalonado

R$ 100K–500K annually per agency (estimated 5–15% of influencer spend at risk); accounts receivable aging = 30–90 days in typical cases

Multas LGPD por Processamento de Dados Pessoais em Press Releases

Up to 2% of annual Brazilian revenue per violation (capped at BRL 50,000,000); Daily fines accumulating up to BRL 50,000,000; Historical enforcement: BRL 98,000,000 total fines issued 2023-2025 across Brazilian market

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