No-Shows e Perda de Capacidade por Falta de Lembretes
Definition
Manual processes result in high no-show rates as clients forget bookings without automated SMS/WhatsApp reminders, causing idle professional time in salons, clinics, and beauty services.
Key Findings
- Financial Impact: R$100-R$500 lost per no-show (avg service value); 20-30% no-show rate without reminders, equating to 4-8 hours/week idle time per professional
- Frequency: Daily, per appointment slot
- Root Cause: Manual confirmation via phone/WhatsApp without automation leads to forgotten reminders
Why This Matters
The Pitch: Personal Care Services in Brasil 🇧🇷 lose R$5.000-R$20.000 annually per professional on no-shows. Automation of reminders eliminates this capacity loss.
Affected Stakeholders
Proprietários de salões, Profissionais autônomos, Gerentes de clínicas
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Financial Impact
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Current Workarounds
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Methodology & Sources
Data collected via OSINT from regulatory filings, industry audits, and verified case studies.
Evidence Sources:
Related Business Risks
Atraso no Recebimento por Ausência de Pagamentos Antecipados
Perda de Clientes por Processos Manuais Lentos
Serviços Não Faturados por Falhas na Confirmação
Multas LGPD por Falha em Designar Data Protection Officer (DPO)
Multas LGPD por Falha em Responder a Requisições de Acesso de Dados (Package Sales Records)
Multas LGPD por Falhas no Rastreamento de Histórico de Clientes
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